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The work, with the evidence available.

Three engagements, told with the evidence we can document. What we did, and what it changed.

Odla case studies

Pampers (P&G)

Pampers Rewards: one programme across 10 countries

Odla led the design, development and global execution of Pampers Rewards across 10 countries.

Read the case study: Pampers (P&G)

RAK Tourism

Strategy for a destination in motion

Strategy supported Ras Al Khaimah through rising visitor demand and a period of major tourism investment.

Read the case study: RAK Tourism

Tourism Australia

Strategy grounded in 20 markets

Research across 20 countries shaped a global brand strategy and gave the campaign teams a common evidence base.

Read the case study: Tourism Australia